Client:

Smile Plastics x Clerkenwell Design Week

Brief:

The brief was to create a series of 10 large scale reusable plastic arrows, which could be used as both way-finding and public furniture. Principall designed for Clerkenwell Design week 2025, the arrows are designed with reusable and removable signage elements so they can be used across London Design events. All arrows were designed to be made entirely with recycled plastic, including the internal structure made from rejected 20mm panels.

Materials:

Smile Plastic core collection (various colour ways)